Author(s)

Rui Wang, Cuifang Li

Corresponding Author

Rui Wang

Abstract

SINA Weibo was born in August 2009; three months later, China's first government Weibo account, "Weibo Yunnan" registered. After nearly ten years of development, the development of China's government microblog has reached a relatively mature and stable level. However, it is undeniable that government micro-blogging still has some defects in management and operation to a certain extent, which urgently needs our further standardization and improvement. In view of the fact that microblog network is also an important part of social network, this paper studies the social network characteristics of government microblog, and studies its overall characteristics, classification and individual network influence. The author hopes to provide valuable suggestions for the healthy and sustainable development of government microblog.

Keywords

Government Microblog, Social Network, Sina