Author(s)

Mingjun Wu

Corresponding Author

Mingjun Wu

Abstract

Taking the consumption structure of rural residents of Guiyang as the research object, this paper analyzed the impact of the urbanization level of Guiyang on the consumption structure of rural residents with the Gray Relational Analysis method and found out the main factors that restrict the consumption structure of rural residents in the process of urbanization in Guiyang: low-income level, large gap between urban and rural areas, inadequate urban-rural integration and rural infrastructure, incomplete coordinated development of urban and rural areas as well as the lacking of consumption knowledge and concept. Finally, the paper put forward countermeasures and suggestions on the basis of the actual situation of Guiyang City to provide a reference for the consumption structure optimization of Guiyang rural residents.

Keywords

Urbanization, Consumption structure, Rural residents, Guiyang