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Application of Agricultural Crowd Funding Model in Tea industry - Take CF2C Tea Crowd Funding Model as an Example

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DOI: 10.25236/icess.2019.047

Author(s)

Linmeng Liang

Corresponding Author

Linmeng Liang

Abstract

Agricultural Crowd Funding is an emerging product of the combination of traditional agriculture and Crowd Funding business model. Under the background of "Internet +", Agricultural Crowd Funding projects have flourished in many places in China.This paper analyzes the development status of Agricultural Crowd Funding model at home and abroad, analyzes the necessity of applying the Agricultural Crowd Funding model to the tea industry, and conducts research on the application of tea crowd funding consumption model.

Keywords

Agricultural crowd funding, Tea industry, Internet