Author(s)

Fei Lu

Corresponding Author

Fei Lu

Abstract

Due to high added value, high integration and knowledge intensiveness, the cultural and creative industry with culture and creativity as its core has become the focus of all countries in the world. Gansu is in the critical period of industrial restructuring and adjustment, and the development of cultural and creative industry is of great significance. Based on the author's learning and practical experience, this paper first analyzed the development status of cultural industry in Gansu Province, and then proposed the countermeasures for sustainable development of cultural and creative industry in Gansu Province.

Keywords

Gansu Province, Cultural Creativity, Development Status, Product Design and Development