Author(s)

Yuan Xia

Corresponding Author

Yuan Xia

Abstract

The article is devoted to exploring the trend and practice of product design innovation in the future, aiming at coping with the multiple challenges brought about by scientific and technological progress, the evolution of consumer behavior, the demand for sustainable development of the environment and the diversity of social culture. With the help of market research and trend forecast, this paper comprehensively analyzes many factors that affect product design innovation, and accordingly puts forward a series of practical design innovation strategies. The research results show that the future product design will be further developed along the paths of intelligence, green sustainability and personalized customization. In order to achieve these innovation goals, this paper puts forward specific design innovation paths such as technology integration strategy, user co-creation strategy and environmental protection sustainable strategy, and deeply analyzes the feasibility and implementation steps of these strategies in practical operation. In order to conform to the new trend of product design innovation, enterprises must comprehensively optimize their organizational structure, talent layout and R&D process. By strengthening technology research and cooperation, attaching importance to user participation and experience, adhering to the concept of green design and establishing interdisciplinary design teams, we can continuously promote the vigorous development of product design innovation.

Keywords

Product design innovation; Scientific and technological progress; Consumer behavior; Sustainable development; Organizational structure adjustment