Author(s)

Ling Xiaohong

Corresponding Author

Ling Xiaohong

Abstract

Hakka culture has a long history and its cultural resources are rich, hierarchical and unique. As a concrete manifestation of Hakka cultural resources, the interpretation of Hakka cultural symbols is crucial. Under the background of the new media era, it is of great operational significance to interpret Hakka culture by using cultural semiotics analysis, and it is also an attempt to study a new kind of research method. This paper first classifies the Hakka cultural symbols according to their form, function and characteristics. On this basis, this paper makes a detailed interpretation of Hakka's cultural spirit, unique cultural circle, industrial model and intangible cultural heritage, with a view to promoting the recognition of Hakka culture by a wide range of people, and providing useful reference for the promotion and promotion of Hakka culture in the context of the new media era in the future.

Keywords

New media; Hakka; Cultural semiotics; Interpretation