Author(s)

Chen Huisi

Corresponding Author

Chen Huisi

Abstract

Based on the theory of CIPP model for evaluation, this paper analyzes the process of Practice teaching of Business English Major in undergraduate universities from perspectives of context evaluation, input evaluation, process evaluation and product evaluation. Combined with the geographical advantages of International Strategy of Cross-border E-Commerce in Pearl River Delta and Guangdong-Hong Kong-Macao Greater Bay Area, this paper is aimed at probing into the situation of present practice teaching of Business English major, identifying existing problems and presenting a feasible and scientific evaluation index group, which could provide some useful suggestions for the evaluation of Practice Teaching of Business English major.

Keywords

Practice teaching in Business English major; CIPP Evaluation Model; evaluation index group construction